One thing that I think every respectable company needs from Fortune 500 to the smallest of small businesses is a pen with the company name and logo on the side. Don’t advertise for the pen companies when you hand a client a pen, advertise for yourself. And while you’re at it, get some markers and highlighters with your company name and logo on it too. You can really put your company name on anything from a hat to a stadium, but start with personalized pens.

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